Carlsberg's CNY 2013 Promotion Launch

It was a hot and stuffy Wednesday evening, with slow traffic in Ampang, having an ice cold bottle of Carlsberg was just perfect at that moment!

I had gone to the Carlsberg Chinese New Year 2013 Promotion Launch with Tim Chew and Chelsea right after gym at Empire Shopping Gallery. The CNY national campaign was launched at the Nine Emperor Gods Temple. 

Inspired by the money tree plant which is said to bring good fortune to all who receive it, Calrsberg ushers in Lunar New Year with a unique 16 feet high 'Tree of Abundance' which symbolizes the brand's 2013 CNY theme 'May your prosperity reach new heights this Chinese New Year'.

Initially, I was surprised that the event would be held at a temple... just to arrive and be welcomed with festive Chinese decor, tents and lights which were located outside the temple. "Oh right..."

We had some Chinese snacks like "Ba Kua", crackers and roasted duck to go with our chilled Carlsberg. Mmm.

 

With MHB Nicole, Chelsea and Sarah 

YUM SENG!

 MHB Girls, with Andy Kho and Soren Ravn

 

The launch started with a Chinese Drum performance.

It was quite a pretty sight when fireworks were launched. 

 

Sarah, myself, Chelsea, Nicole and Valerie, posing with the money tree-inspired coinbox.

 Flying Lion!

  I was mesmerized by the awesome lion dance performance by the Kun Seng Keng Dragon Lion Dance Association. Their stilts were really high. Personally, lion dances are my favorite part of celebrating Chinese New Year. :)

Chelsea and I had a ball hijacking Tim's camera and camwhoring like camwhore queens. Tim's camera battery probably went down by one bar. Sorry, Tim! Hehe

 

James from Vision KL Magazine

 

Rachel and I

 

 

Took this shot with Tim's cam. 

The Carlsberg 'Tree of Abundance' will soon embark on  a road show across Peninsular Malaysia, launching its consumer promotion worth RM6.8 million in cash and other giveaways, to spread prosperity and positivity. This means consumers stand a chance to win prizes!

This road show will commence on January 11 till February 22,across Peninsular Malaysia. The road show, called the 'Golden Entourage' will feature a brightly lit Carlsberg truck, 8 Fook Gods and lion dance performance.

To participate, Carlsberg consumers will receive one crown cork per person which they will toss into a 'Wishing Fountain' at the bass of the Tree. A coin box will be released from the Tree trunk. In the coin box, there will be a CNY greeting message. 

And if you're lucky, you'd get a little extra sumthin'! *wink*

You could win any one of the following

1. CNY 1 - RM11,888 giant ang pow
2. CNY 2 -  RM 1,188 big ang pow
3. CNY 3 - Free big bottle of Carlsberg
4. CNY 4 - One deck of CNY themed playing cards available in two designs

 Visit the 'Tree of Abundance' at various locations and a county of giveaways awaits you! :)

For more information, please visit www.carlsberg.com.my.

Photo credits to Andy Kho.

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xxx

 Ashley Mah

Sneak Peek : Malaysian Latin Dance Championships 2012

Well hello! 

Like the bling on my face? Heheh

 It's been awhile as I've been madly busy with the Malaysian Latin Dance Championships 2012 which took place at Blackbox @ Solaris Dutamas, Mont Kiara yesterday.

Just a short post on updates as the lack of pictures just would not justify the entire event! With narration, of course! So, these pictures would just have to do for now.

My partner and I competed in the Salsa Beginner division, seeing as we only went for classes for 2 months (me especially) and we were brave enough to take on the challenge to compete for Salsa in whole of Malaysia. It took a whole lot of trust, determination and perseverance . Not to mention, we had quite some good competitors as well!

All the competitors that day were awesome and talented. I bet the audience had a wonderful evening being entertained by tightly choreographed routines and jaw-dropping stunts!

 The adrenaline was pumping in our blood before the show. Nonetheless, we shook the stress and the fear off our shoulders and just had fun onstage. To be honest, when we were performing onstage, everything seemed fast forward. But...

We nailed it. 

We brought back the silver and won First Runner-Ups!

It was quite a surprising moment to hear that we got first runner-ups because we were just really really beginners! And after all the horrible accidents, tears, sweat and blood... literally, I tell you... it all paid off. And I was so so so so happy! 

Despite all the nonsense and my complaining tweets on how tired I was and how crappy things got, I can't have a better partner than this guy standing proud in his golden vest. He is more than a dance partner. He's the partner-in-crime of all my crazy stuff and always supports me, physically and non-physically. Haha

 Also, a shoutout to all the competitors for MLDC 2012 ; congrats to all of you for putting together an entertaining event and doing an awesome performance!

As for my supporters and fans who came to cheer me on, thank you for being a part of the ovation for Daniel and I! It totally upped our energy to perform well for you all.

 And to the instructors and helpful friends from Rhythm Identity Dance Studio, we can't thank you enough for your guidance and staying up at the studio at night with us to watch us rehearse and advise us.

Do stay tuned for the proper post on this. It's gonna be long, and there's gonna be alot of pictures!!

#122 : Proud to call ourselves dancers now. 

xxx

Ashley Mah