Carlsberg's CNY 2013 Promotion Launch

It was a hot and stuffy Wednesday evening, with slow traffic in Ampang, having an ice cold bottle of Carlsberg was just perfect at that moment!

I had gone to the Carlsberg Chinese New Year 2013 Promotion Launch with Tim Chew and Chelsea right after gym at Empire Shopping Gallery. The CNY national campaign was launched at the Nine Emperor Gods Temple. 

Inspired by the money tree plant which is said to bring good fortune to all who receive it, Calrsberg ushers in Lunar New Year with a unique 16 feet high 'Tree of Abundance' which symbolizes the brand's 2013 CNY theme 'May your prosperity reach new heights this Chinese New Year'.

Initially, I was surprised that the event would be held at a temple... just to arrive and be welcomed with festive Chinese decor, tents and lights which were located outside the temple. "Oh right..."

We had some Chinese snacks like "Ba Kua", crackers and roasted duck to go with our chilled Carlsberg. Mmm.

 

With MHB Nicole, Chelsea and Sarah 

YUM SENG!

 MHB Girls, with Andy Kho and Soren Ravn

 

The launch started with a Chinese Drum performance.

It was quite a pretty sight when fireworks were launched. 

 

Sarah, myself, Chelsea, Nicole and Valerie, posing with the money tree-inspired coinbox.

 Flying Lion!

  I was mesmerized by the awesome lion dance performance by the Kun Seng Keng Dragon Lion Dance Association. Their stilts were really high. Personally, lion dances are my favorite part of celebrating Chinese New Year. :)

Chelsea and I had a ball hijacking Tim's camera and camwhoring like camwhore queens. Tim's camera battery probably went down by one bar. Sorry, Tim! Hehe

 

James from Vision KL Magazine

 

Rachel and I

 

 

Took this shot with Tim's cam. 

The Carlsberg 'Tree of Abundance' will soon embark on  a road show across Peninsular Malaysia, launching its consumer promotion worth RM6.8 million in cash and other giveaways, to spread prosperity and positivity. This means consumers stand a chance to win prizes!

This road show will commence on January 11 till February 22,across Peninsular Malaysia. The road show, called the 'Golden Entourage' will feature a brightly lit Carlsberg truck, 8 Fook Gods and lion dance performance.

To participate, Carlsberg consumers will receive one crown cork per person which they will toss into a 'Wishing Fountain' at the bass of the Tree. A coin box will be released from the Tree trunk. In the coin box, there will be a CNY greeting message. 

And if you're lucky, you'd get a little extra sumthin'! *wink*

You could win any one of the following

1. CNY 1 - RM11,888 giant ang pow
2. CNY 2 -  RM 1,188 big ang pow
3. CNY 3 - Free big bottle of Carlsberg
4. CNY 4 - One deck of CNY themed playing cards available in two designs

 Visit the 'Tree of Abundance' at various locations and a county of giveaways awaits you! :)

For more information, please visit www.carlsberg.com.my.

Photo credits to Andy Kho.

 Follow me on twitter https://twitter.com/AshleyEv3 

and  Instagram http://instagram.com/ashleyev3/ for more updates and pictures!

xxx

 Ashley Mah

GAB Chinese New Year 2013 Launch

That time of the year is almost here!
 And by that, I mean the celebration of Chinese New Year!

 Other than looking forward to Ang Paos, food and gambling, I'm happy to inform loyal consumers and fans to look forward to Guinness Anchor Berhad (GAB)'s 'Celebration of Good Fortune, Prosperity and Longevity' campaign which promises great promotion, exciting activities and awesome events to usher in the Year of the Snake.

GAB has put together a CNY offering that will reward loyal drinkers with the three Chinese star deities of Fu, Lou and Shu whenever they pick GAB's own three stars of unforgettable brews, Guiness, Tiger and Anchor, as a nationwide promotion throughout the festive season.
GAB also gives consumers something to look forward to when they open the bottle as they stand to win prizes! Here are the prizes according to the colour code of cap liners! So do check your cap liners of any big bottle of Guinness, Tiger and Anchor beer!

Colour Code of Cap Liners	Prizes
Red Cap Liners	Consumers win a solid gold Fu Lu Shou set worth RM 10,000  Total: 9 prizes
Blue Cap Liners	Consumers win a gold-plated Fu Lu Shou set worth RM 1,000  Total: 999 prizes
Black Cap Liners	Collect 18 liners to win a Fu Lu Shou set

Other than that, GAB will also be organizing a series of charity dinners to raise funds for worthy causes such as for the refurbishment of the Chan She Shu Yuen Clan Association (陈氏书院) Hall as well as six other Chinese communities and villages across the country. 

These fundraising events will feature a Chinese dinner with Yee Sang (my favorite) and GAB’s iconic beers, great live entertainment and an all-round memorable time for all attendees, as well as a charity bazaar that also contributes funds towards the worthy cause of the dinners. 

Kelly, Jane & I

We had fun giggling and camwhoring the entire night during the launch.  
The GAB CNY launch kicked off with a Lion Dance, which was super loud and awesome (I always get excited watching Lion Dances), some speeches and then we were treated to reeeeeeeally good food, and not forgetting, brews, of course!

Anna and myself

Kelly, Jane, myself and Anna

Remember how I said I chopped off most of my red locks?  
Anyway, I'm bringing back bangs to 2013! Still getting used to my new look though. This, by far, would be the best looking bangs I've had my entire life. The rest were all weird and half-assed, if you checked out my old pics on Facebook. HAHA
  

More info, head on over to at www.gab.com.my


 
So, raise your glasses and cheer YUM SENG with GAB this Year of the Snake!

Photo credits to Dusty, Simonseow, MHB and GAB
 
xxx

 Ashley Mah

[ADV] Samsung Galaxy Y Hello Kitty Limited Edition launch

 Are you ready to see pink?

Here's what happened at the Samsung Galaxy Y Hello Kitty Limited Edition launch!

Since it's the Samsung Super Sweet BFF Party, I decided to bring my BFF in the entire universe, my own sis, Kim, who's gonna be forever taller than me despite being younger by 3 years.

 -_- What more with heels. Meh, love her anyway. :)

 

 The phone launch took place at GSC Pavilion,KL. 

Who knew the whole cinema area could look so pink and pretty! I was so excited the moment the hues of pink caught my eye and all the pretty pink and white balloons that greeted guests at the entrance!

And finally the treasure we've all been waiting for... the Samsung Galaxy Y Hello Kitty Limited Edition phone!

 

Is it adorable or what! It's fun-sized, and best part of it all, it's TOTALLY Hello Kitty-fied. I'm not even kidding. 

It has a fully customized Hello Kitty user interface, wallpaper and ringtones for you gals to enjoy! Plus, it has up to 350 hours of battery life for more BFF time! 

Its OS is Android (Gingerbread 2.3) with access to Google Play for applications like Facebook. Oh yeah, did I mention a 2MP camera to capture those BFF moments, and by that, I actually mean... camwhore? XD

The perfect phone for girls.

The launch was emceed by the beautiful Jojo Struys.

At 2.30pm, us girls were all ready to be pampered!

Adorable pink themed food & drinks! The pink drink was "Sirap Bandung", btw.

We were also served yummy bite-sized tarts and pretty cupcakes!

The airbrush tattoo station ready to operate!

We could choose to get a Hello Kitty airbrush tattoo wherever we wanted.. 

I was gonna go for the face but it occurred to me that I would be stuck with a Hello Kitty tattoo for the next few days... so.. collarbone instead! Lol

Kim getting hers done on her back!

More things that got me suuuuuper excited... are these super girly and old school Hollywood style dressing tables! I insist on having one in my room next time.

 Makes putting make up feel all the more glamorous.*wink*

Having my makeup makeover done by this really friendly makeup artist!

And after which, a hair stylist put a little twist into my ordinary hairstyle.. literally.

 I loved it! Made me feel like a partial Princess Leia. Tried to recreate it at home. Success!

The party continued with a Hello Kitty inspired fashion show.

I personally loved the last ensemble the most! Hehe. 

Sexy + cute wrapped into one outfit.

Had much fun with the other BFF's as well!

^ with Kate Lee

Made a new friend that day, Ashleigh! Yumi looked so adorable in her kitty hat.

Was thrilled to finally meet blogging sensations who made a special appearance ;

 fourfeetnine Audrey & Cheesie

Kelly Siew & Ashleigh, who joined me and Kim for the rest of the event... and had the worst taxi ordeals to end the night! Lol. And despite all that, we managed to end the night with laughter and smiles. Was quite an adventure for the 4 of us.

with Anna! Matching headbands!

The event ended with the movie screening of Rise of the Guardians in 3D for us! It was such a cute movie! And that coming from a person who's not really into animation, it has to be quite good. And it was! Go catch it in cinemas now!

So, wanna get the perfect Christmas gift for your BFF?

Here 's where you can get these limited edition phones!

https://www.facebook.com/notes/samsung-mobile-malaysia/samsung-sep-list/420026001372526 and also, stand a chance to win a trip to Sanrio Hello Kitty Town!

For more info, check out the Samsung Galaxy Y Hello Kitty page app:

 http://www.facebook.com/samsungmobilemalaysia/app_551679631513029

Samsung Malaysia's FB Page

https://www.facebook.com/samsungmobilemalaysia 

Hurry and get these phones before they go out of stock! 

Cos remember, they're limited edition!

Enjoyed my pink Saturday!

xxx

 Ashley Mah